Elevate your Brand with these new features
LinkedIn is excited to unveil new features and enhancements across our Employer Brand products, empowering you to expand your brand's reach, nurture internal talent, and streamline your hiring workflow.
Company Discovery
Place your company in the spotlight with Company Discovery ads, a new promotional feature designed to amplify brand awareness among active job seekers on LinkedIn. These ads, strategically positioned within the LinkedIn Jobs tab, showcase your company name, logo, and compelling content from your company page, ensuring maximum visibility among potential candidates. Targeting for these ads is automatic, based on candidate skills and location overlap with your company.
(Company Discovery is currently available in all markets except the European Economic Area.)
Work With Us Ads
Strengthen your internal mobility initiatives and promote career development with Work With Us ads. These dynamic ads, displayed on employee profile pages, highlight relevant internal job openings, fostering a culture of growth and advancement within your organization. Work With Us ads can target both current employees and prospective candidates. By securing this ad space on your employees' LinkedIn profiles, you not only showcase your commitment to internal growth but also strategically block your competitors from advertising to your valuable talent pool.
Traffic Driver Enhancements
Revamp your Traffic Driver ads with eye-catching visual improvements and enhanced call-to-action capabilities. Now, you can direct candidates straight to your Life tab, immersing them in your company culture and showcasing open positions. These ads appear in multiple places including the right-hand rail of a member's home pages, profiles they visit, and the messaging panel. With Traffic Driver ads, you can refine your audience by geography, job function, industry, or seniority, and even launch multiple campaigns with different target audiences.
AI-Assisted Help
Maximize your productivity with the AI-powered Help Assistant, your new go-to resource for timely guidance and recommendations. This intelligent assistant is available whenever you need it, offering valuable support and insights to help you navigate LinkedIn's tools and features with ease.
Resources
- Explore the full release details.
- Register for an upcoming live product release training in the Learning Center: Hiring Product Updates: Save Time in Your Hiring Process and Find Candidates Faster
*Disclaimer: The information in this post is confidential and proprietary to LinkedIn and may not be disclosed without the permission of LinkedIn.