Candidates receive all kinds of communications throughout their days, and unfortunately, many of them end up being tricks. That's why you want to ensure the InMail messages you send are irresistible treats they can’t ignore!
As we share in our Recruiter Live workshops, leveraging AI assistance to draft your messages is a great place to start. In fact, AI-Assisted Messages see a 44% higher acceptance rate than non-AI messages.
Once you’ve used AI to draft your initial message, follow this checklist to make sure your InMail casts the perfect spell:
🍬 Is your subject line spellbinding?
The subject line is your first impression, so make it short, catchy, and enchanting enough to prevent candidates from scrolling past.
🍬 Is the body short and sweet (like fun-size candy)?
75% of InMails are opened on mobile devices, so keep they body of the message clear and concise with a strong call to action. Aim for 200 words or less so it can be read in about 30 seconds.
🍬Is it personal enough to avoid feeling ghostly?
Mention specific details from the candidate’s profile to show you’ve done your homework. A personalized message that couldn't be sent to anyone else is ultimately what makes an InMail feel like a treat, not a trick.
Want to conjure even more magical InMail strategies? Click on this link to register for our webinar: Boost Your InMail Performance.
💬 What other spellbinding tips do you have for writing effective InMail messages?
