Leveraging Skills versus Job Titles to expand your recruitment pipelines.
My Favorite example is for QA Engineers. If we do a Job Title search for QA Engineer across the UK, the talent pool stands at 6000 professionals. However, if we use only three skills i.e. Quality Assurance, Jira & Test Automation (Boolean Search), the number nearly doubles to over 11,000 professionals!
Would love to hear if you have used or are using this approach :)
Hi ,
This is a fantastic point! I always strive to be creative when conducting searches on LinkedIn. ️♂️ I've discovered that employing different approaches can yield varying results, especially when dealing with IT profiles.
For instance, let's consider the job title "Infrastructure Consultant." I might begin by assessing the number of hits I receive for that specific title. Then, I would proceed to experiment with a Boolean search using relevant keywords, approaching it from different angles and incorporating alternative terms for the same technologies. 🧐
Furthermore, I might utilize the keyword function to conduct a Boolean search for the job title and similar job titles. Alternatively, I could simply input "Infrastructurr" And “Consultant” in the title field and select relevant job functions e.g. ‘Information Technology’. There are countless ways to "play around" with search techniques and discover the most effective approaches.
This might connect to a differen discussion on how to use the Function filter -
Loving the creativity and tinkering with your searches
Glad you found it insightful
For me personally, I prefer using skills vs keywords. Skills are more holistic in nature as it captures the entire profile instead of just the skills section. Also there’s NLP, ML & AI integrated on how these skills are captured/translated. I’ll add a screenshot here.
I tend to use keywords when I can’t find the skill in the filter (meaning it’s not in the skills taxonomy at this point).

Hi Anas, like yourself my go-to preference when it comes to searches is by keywords - I noticed a lot of candidates merely put for example “consultant” rather than their skill “testing” - that sort of thing.
Thank you for highlighting skills, I dont typically search with skills, maybe I could explore that options.
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